Before we go any further, what is “link popularity”? In very simplistic terms, link popularity refers to the number and quality of the incoming links that are pointing to your site. Try those strategies now and you can easily find yourself booted out of an engine. Stephen Baker with Fast said one of the most memorable statements I’ve heard as it relates to what the engines like or don’t like to see. Which is similar to one way link building. Now that we’ve gotten the preliminaries out of the way, let’s get down to business: learning ways to increase the link popularity of our sites.
You ask them to link to your site while outlining the benefits of doing so. Hence, links from these pages are more important — and important for the terms you are interested in — than links from other pages. Use voice instead of email to reciprocate and try contacting people by voice instead of email. This is also just like 7 dollar trial. Manually search for Web sites that have the same theme as your Web site.
Automating the task is asking for trouble, especially if you haven’t reviewed the site before asking for the link. While you’re at it, link back to the search engines. Think about your theme. Same deal with your friends.
What about the hundreds of free directories? Yes, they all help. Remember to give your very best to your fellow Webmasters as these relationships are win/win. Include in your article sig file (or credit box) your site link and an enticing description. Actually you win twice! First, because you have a good testimonial for your product/service and second, you’ve increased your link popularity — all with one link! Make sure that the link under the testimonial opens in a new browser window so that you don’t lose that visitor to the linked site.
As you do, more and more people will begin linking to your site, as they’re linking to your valuable content. Sometimes this can be similar to unusual link building to many people. A sure fire way to increase link popularity is to have a high quality newsletter or article section on your site.
